We truly believe we have to let the world decide what the right price to pay is to own the value that this artistic project brings. That's how something that "Once it was free.", as the first drop "Noun", can create value for anyone who joins our project. We create, you give it a price. "Once it was free." is a journey through the meaning of our language, of our way of identifying ideas, experiences and sensations, through words and images, a quest for the concept of value in our current society. Each photograph is unique, and is the result of an advance semantic web scrapping technique created by "the Author". Previously published without any copyright, is now an NFT with commercial rights granted to the owner.